Monday, July 19, 2010

Documents that shaped Australia




Spanning more than 400 years, from the first documented sighting of the Southern Cross in 1516 to the Rudd Government's national apology to the Stolen Generations, this anthology presents in chronological form a richly varied spectrum of 100 historical documents that, like pieces in a mosaic, contribute to a broad understanding of some of the key moments in Australia's history.
John Thompson's diverse and eclectic selection - illustrated with facsimile documents, portraits, maps and photographs of related events - draws on a range of historical texts: journal and diary entries, official commissions, charters and proclamations, speeches of various kinds, letters and cables, newspaper editorials, press announcements and despatches written by journalists, petitions, Acts of Parliament, court judgements and manifestos.

Wednesday, June 23, 2010

Think like your customer

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The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.
Drawing upon his years of experience as a Fortune 500 consultant, he offers sales and marketing professionals a powerful framework for understanding the inner workings of a business; knowing what motivates its executives and influences their buying decisions; identifying a company's organizational structure and decision-making psychology; and using that information to develop a winning strategy for influencing how and why the customer buys.
In addition, you receive:
(a)Solid marketing insights delivered in a fun, breezy style by a top corporate consultant and seminar leader
(b) Expert tips on how to maximize the value and profitability of relationships with corporate clients and customers

Monday, June 7, 2010

Calling the shots

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Nick, Alex and Indie are delighted to be chosen to star in a hot new reality TV show. But they soon realise that being a celebrity isn't all it's cracked up to be. The power they suddenly have is overwhelming, and Nick withdraws into himself, dropping out of school, stuffi ng himself with food and becoming increasingly violent. Things come to a head when he discovers that the TV company has been manipulating them, making things as stressful for them as they can. This makes ‘good' television – but it is the character's reactions that will make the most compelling viewing of all…

Thursday, May 13, 2010

Immortal life of Henrietta Lacks



Henrietta Lacks was a poor Southern tobacco farmer who worked the same land as her slave ancestors, yet her cells—taken without her knowledge—became one of the most important tools in medicine. The first “immortal” human cells grown in culture, they are still alive today, though she has been dead for more than sixty years.
Yet Henrietta Lacks remains virtually unknown, buried in an unmarked grave.
Now Rebecca Skloot takes us on an extraordinary journey, from the “colored” ward of Johns Hopkins Hospital in the 1950s to stark white laboratories with freezers full of HeLa cells; from Henrietta’s small, dying hometown of Clover, Virginia—a land of wooden slave quarters, faith healings, and voodoo—to East Baltimore today, where her children and grandchildren live and struggle with the legacy of her cells.
Henrietta’s family did not learn of her “immortality” until more than twenty years after her death, when scientists investigating HeLa began using her husband and children in research without informed consent. And though the cells had launched a multimillion-dollar industry that sells human biological materials, her family never saw any of the profits. As Rebecca Skloot so brilliantly shows, the story of the Lacks family—past and present—is inextricably connected to the dark history of experimentation on African Americans, the birth of bioethics, and the legal battles over whether we control the stuff we are made of.
Over the decade it took to uncover this story, Rebecca became enmeshed in the lives of the Lacks family—especially Henrietta’s daughter Deborah, who was devastated to learn about her mother’s cells. She was consumed with questions: Had scientists cloned her mother? Did it hurt her when researchers infected her cells with viruses and shot them into space? What happened to her sister, Elsie, who died in a mental institution at the age of fifteen? And if her mother was so important to medicine, why couldn’t her children afford health insurance?
Intimate in feeling, astonishing in scope, and impossible to put down, The Immortal Life of Henrietta Lacks captures the beauty and drama of scientific discovery, as well as its human consequences.